by Jen Linnuste
25. May 2010 05:37
Search Engine Optimization (SEO) has been widely used for some time now, however there are still many website designs that hinder the search engines from properly ranking them. Granted you can expect a certain lack of SEO knowledge from uninformed users and designers who are new to site building, however there are still quite a few cases where many companies fail to recognize the importance of an SEO friendly Web design.
Here are some of the issues that can cause the search engines to not rank your site properly:
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Lack of content on the homepage
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Lengthly site load time due to excessive flash or "heavy backends"
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No hierarchy. For very large sites, the lack of a clear hierarchy presents a problem
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Same Title on Every Page
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Lack of updating the site with fresh information
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Non-SEO friendly Content Management System (CMS)
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Flash Entry Pages or Splash Pages
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Framesets and Framed Pages
There is a lot more to search engine optimization than just good web design, but investing in a professional design can ultimately improve the opportunity to engage the user and build your reputation online. Now you are one step closer to improving your company’s overall online presence, which in itself is an important contributing factor to search engine optimization.
Some examples of SEO friendly Web designs from Crystone:
www.hostley.com
www.domaininvest.com
www.seolinks.com
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