Google Release New AdWords Keyword Tool

Google has a beta version of a new keyword tool available in the AdWords console. To get to it( if you are currently using Adwords), login to adwords.google.com, go to a campaign, click on opportunities (if you have that tab), then on the left bar, click on keyword tool. A “beta” link should be available for you to click on in the top paragraph.

The keyword tool integrates some of the other tools that Google has been releasing. It links to the Google Insights for Search tool and it brings in data from industry segments. It also gives more advanced break down of filter options,  showing country specific data, mobile data, setting your own CPC prices, allows you to add keyword filters, you can even filter by industry category, break out by word and filter by match type. This tool seems quite interesting but only time will tell if this updated version will be as useful to Pay Per Click Management companies, organic search engine optimization firms and individual users.