With Crystone's Organic Search Engine Optimization (SEO) packages we will ethically and effectively get your website more visibility in the major search engines and we'll make your website more search engine friendly too, thereby increasing the traffic to your site and creating better rankings in the search engines for your internet marketing strategy. Crystone is a SEO company that can help your business.

SEO Packages

Here you can choose from our regular SEO packages and our Pay for Performance SEO package. Our packages fit almost any business needs, we can also customize any packages and keywords please contact us to speak to one of our sales consultants, or call 1 888 620 7102

5 Keyword Small Business Package - $499 / Month

This is our Starter SEO package and is well suited for businesses looking to increase their visibility on the web.

10 Keyword Professional Package - $799 / Month (Most Popular Package)

Or most popular SEO package is suited for businesses looking to get an more competitive edge over their competitors.

15 Keyword Pro Plus Package - $1 099 / Month

The Pro Plus package is the choice for businesses looking for solid internet exposure.

25 Keyword Enterprise Package - $1 399 / Month

Our Enterprise package is suitable for any business that wishes to make a considerable impact on the web.

50 Keyword Elite Package - $1 799 / Month

This SEO package gives you the most exposure. More keywords equates to more exposure for your business on the web

30 Keyword Pay for Performance SEO Package - $ 3 300 Start-up Fee

Pay for Performance SEO is most suited for businesses with low to medium competition keywords. Under our Pay for Performance (PFP) monthly ranking guarantee, after the initial start-up fee you only pay a monthly fee based on the number of Top 10 placements we achieve for you in the organic results of the top three search engines (Google, Yahoo! and Bing).

Säpptes news reported that they got a new record with regard to its highest sum ever paid for a domain name . It is about insurance.com as reported, it has been sold for the entire $ 35.6 million dollars. The buyer is a lead generation company QuinStreet . This is just a domain sale and not a purchase of existing business, QuinStreet confirmed by a statement saying that they simply were not interested in the current activities undertaken on the site .

Many domain investors also argue that insurance.com would be more sought after than, for example sex.com , which we previously told you about is for sale . The reason is simply that the porn industry is in decline while the insurance market is strong and it is clearly so that by insurance.com relatively easy to move a first place at the term at Google, and thus generate leads much that they can then sell to insurance companies .

According to one Press Release Last week, as the Danish domain OnlineCasino.dk sold for $ 580,000 . The buyer is a gambling business from Malta and the sale takes place after the Danish government decided to relax the restiktionerna for game companies in Denmark .

The seller is a domain investor named Mark Høeg and in the sale so he picks home first place in the list of sold domain names with Scandinavian far . In Sweden, held first place by spel.se that in May 2009 was sold for € 190,000 in Sedo.

With regard to these shops so it is important to remember that there are very many names that are sold for various reasons but that the deal becomes public.

On August 24 to 25 the world's largest domain conference , T.R.A.F.F.I.C, will be the  fourth conference of the year in Dublin , Ireland .

T.R.A.F.F.I.C. domain is the industry's largest conference with over 500 participants , including business leaders , investors and experts . TRAFFIC is the largest and most successful domain conference in the world and the purpose of TRAFFIC is to bring domain owners and aggressive , forward- thinking sponsors together with domain investors , so that everyone can expand their networks , thereby creating successful partnerships .

The participants jointly controls more than 20 million domain names with over 50 million daily unique visitors . Participants consist of a small but extremely powerful and forward- thinking group of people who are finally beginning to be recognized for the knowledge they possess . The conference will enable participants to interact with people from major traffic monetization companies like Google.com , Yahoo.com , Skenzo.com , DomainSponsor.com etc.

One other event at TRAFFIC in Dublin is the so-called Test Tracker . Here entrepreneurs pitching their business ideas to real investors in a bid to get real money . If you want to present your business so you can apply at this URL : http://targetedtraffic.com/test-track.php.

Traffic Conference is where the domain industry started and you can expect as a participant :

● Tips and tricks from the best minds in the industry
● A great opportunity for networking with the biggest and the best
● Buy and sell domains at one of the world's leading live domain auctions
● New knowledge makes it possible to stay on top of the ever-changing domain industry
● Collaboration with a number of niche exhibitors that can increase your sales dramatically
● And of course , the exclusive TRAFFIC feast , packed with more punch than ever !


If you are interested in participating in the TRAFFIC Dublin on August 24 to 25 at The Shelbourne in Dublin , visit http://targetedtraffic.com/dublin/registration-pricing.php and register for the conference today !

All tickets include :

Full access to the show : the exhibition , panel discussions , live auction and TRAFFIC celebration .
Four - course lunch every day
2 evening activities ( 24th/25th )

USC Annenberg School for Communication & Journalism has published a study where they analyzed the impact that the web is for Americans and among the nearly 200 study subjects who are taking up so one of them is the issue of Internet users would pay for social media .

Most do not want to pay . For example, the study found that 49 % of those surveyed have used the free micro blogs Facebook and Twitter but zero percent said they were willing to pay to use them .

The question was , " Would you pay to use Twitter if it took a charge ? " .

" With such an extreme conclusion , that 0 % would be willing to pay for these services , underlines the difficulty of getting Internet users to pay for something they already get for free " says Jeffrey I. Cole, Director of Center for Digital Future at the school .

" Twitter has no plans to charge its users , but this result shows , beyond doubt , the enormous problem of converting ' free ' users to paying users , "says Cole . " Online providers face significant challenges in order to get customers to pay for services they now receive for free. "

This is obviously an obstacle especially newspaper publishers hope to overcome . Last week , were reported the News Corp 's The Times visits fell to one third of what the number was before they started charging their readers .

" Internet users can access content in three ways : they can steal it , or pay for it , or accept advertising on Web pages they read , "says Cole . "users express strong negative opinions about online advertising , but they still prefer to see ads as an alternative to paying for content . Consumers want free content without advertising , but in the end they still understand that the content must be paid for - in one way or another .

July holiday also meant for domain brokers , so there is not this month with some huge sales . The reason for not OnlineCasino.dk included in these statistics is that the purchase has not been confirmed with the bank statement yet.

Since the Google roll out its new and updated search infrastructure, Caffeine, the subject of how this will affect SEO has been a hot topic. 

Google Caffeine was basically designed for speed. So how will “Caffeine” affect SEO Consultants and SEO Designers?

The new  algorithm makes search analysis a lot faster. The Google bots can now crawl and index fresh content faster.

Officials of Google Inc claimed a “50% fresher results for web searches” therefore sites with newer and fresher content will benefit by this added value of fresh content on SEO campaigns.

Caffeine clearly favors sites that update regularly. Optimization of keywords has changed as well. The Meta keyword HTML tag that was earlier used is no longer. Instead, keywords with most relevance and density in the initial part of the content are most likely to be placed at the top of the search page.

Factors such as load speed of the website, and overall quality will also aid Google in ranking sites. Spam links on your site may cause lower rankings while social bookmarks are now playing a new role.

So what does the future hold for SEO in the new “Caffeinated” world? I guess only time will tell.

Crystone announces their newest addition to the Crystone family, Crystone CA.

Search Engine Optimization Canada: Get Your Business Noticed
Trying to build a business in Canada? You're going to need search engine optimization services to make sure that your site gets seen. Most traffic comes from search engine optimization and Canadian SEO is just a part of what our search engine optimization company does. If you're establishing an online presence in Canada then Canada optimization methods will be necessary.

www.Crystone.ca will be launching soon so feel free to check back in for all the latest updates!

Google Places (Local Business Listings) is Google's version of the electronic local yellow pages. These listings appear on the top left hand side of Google search results. Google local listings include basic contact information for your business such as Business Name, Address, Phone Number, a website link, and reviews.

Factors that can affect Google Places Optimization:

1. Use of Google’s Local Business Center (LBC)

2. A Business Web Site

3. Listings in Local Directories

4. Listings in Vertical Directories

5. References from other Web sites

6. Reviews

7. Proximity to location

These are just a few of the things to keep in mind while optimizing your local listings.

To find out more on Local Seach Engine Optimization visit www.crystone.net

We  previously reported on the collaboration that Crystone started with Microsoft and their VPS solution, Hyper-V. With a VPS, or Virtual Private Server, you get your completely own login to a separate operating system that is located on one of our servers. You can now have exactly the settings you want on your server!

All property is completely separated from each other and they are even failsafed against hardware failure on the physical server. If for example a hard drive should fail then data is automatically moved over to a working one instead.

A VPS is therefore significantly more reliable than a single account on a web server and also it is extremely easy to expand the resources that are working memory and disk space if your needs would increase in future.

Therefore we are launching one site where we only focus on hosting services Dedicated Server, Colocation and of course VPS Am. We have put together a number of really competitive offers and more will come.

So click your way into the server.se today to look at our offers!

 

But it is not only our customers can take advantage of virtualization technologies, we have also begun to consolidate our own server  to a virtualized environments. One example is that Euronet is one of the web hosting Crystone bought up over the years. The machinery consisted initially of all 27 physical servers that are now migrated to the same server where they are virtualized one by one. And in connection with our move to our new data center in Hammarby, we plan to virtualize more servers.

With reduced costs for electricity and cooling, we now throw our name into the hat and go pro-environment, but in the end it also means that we can give you, our customers, even better technological solutions and offers to come!

Search Engine Optimization (SEO) has been widely used for some time now, however there are still many website designs that hinder the search engines from properly ranking them. Granted you can expect a certain lack of SEO knowledge from uninformed users and designers who are new to site building, however there are still quite a few cases where many companies fail to recognize the importance of an SEO friendly Web design.

Here are some of the issues that can cause the search engines to not rank your site properly:

• Lack of content on the homepage

• Lengthly site load time due to excessive flash or "heavy backends"

• No hierarchy. For very large sites, the lack of a clear hierarchy presents a problem

• Same Title on Every Page

• Lack of updating the site with fresh information

• Non-SEO friendly Content Management System (CMS)

• Flash Entry Pages or Splash Pages

• Framesets and Framed Pages

Some examples of SEO friendly Web designs from Crystone:

www.hostley.com

www.domaininvest.com

www.seolinks.com

Every business longs to be on the first page on any search engine. Optimization requires knowing exactly what you’re doing and keeping up with the latest trends and changes in search engine marketing. That’s why many people opt to outsource this very important task to professionals who spend their days making sure they are up to date on the latest SEO techniques and methods.

Your business reputation can take a huge hit if you aren’t in the top results for your keywords. Imagine if you’re looking for a company and they don’t appear in the first few pages when you search on Google. You aren’t going to think too highly of them, are you? It takes time and effort, but everything about search engine optimization is designed to help increase your website’s visibility and boost your reputation. It isn’t always easy, but you can let someone else handle the hard work and if you choose the right company, they will do a far better job of it than you could, in less time.

In business, reputation is everything. Online, news and information travels fast, so being in the right place at the right time is essential. Where your business stands in the search engine rankings can have a profound effect on your publicity and branding. If you’re in the top results, you will be able to get more traffic, more sales and increase word of mouth marketing. However, this is not the only benefit of SEO. In fact, other techniques, such as content delivery via a blog and article writing, can be very effective in driving traffic and giving you an expert status online, as well.

With the right search engine optimization company, you’ll see an increase in how your business is perceived online, as well as increased traffic to your site.

To receive a No Obligation SEO Proposal from Crystone click here!

After the problems we have experienced with our current spam filtering provider we have  decided to start looking for a new third-party provider for our e-mail filtering. Today, over 175,000 mailboxes have spam filtering and we will now replace our mail server which handles approximately 2.4 million e-mails every day. More than 98% of those messages are spam messages that must be filtered out before they end up in customers' mailboxes.

There are a few different players in the market today that are capable of the demands we put on a new supplier, and after a thorough evaluation, we have chosen Swedish Halon as our new partner. Today they deliver spam filtering solutions for large Swedish web hosting companies and other companies and we are confident that with the new solution will solve the problems we've had in past years.

We expect to have the filtering in operation within two months, a separate page for spam filtering will also be posted on crystone.se for those of you who wish to read more about it.

Hopefully by now people have realized, or maybe not,  that it takes time for your rankings in the SERPs to change. Fluctuations are inevitable but the long-term improvements in your SERPs rankings will take time to become more stable. The Search Engines need to be confident  that your site deserves the increased rankings and this can take time in order for them to fully evaluate your site’s new SEO.

There are many things that can happen during the period of adjustment before you see some real organic ranking results, they include:

• Increase in traffic
• Increase in External Links
• Increase in the amount of clicks from searchers
• Increase in age of domain
• Increase in age of backlinks
• Increase in PageRank
• Increase in Internal Links
• Increased Search Engine Trust

So remember, patience is a virtue when it comes to waiting for your organic search engine optimization to kick in, but the lasting results will be well worth the wait.

Clean is the way to go when it comes to SEO. Organic search engine optimization is the best way to go when you want to attract the crowds to your business website. It might be tempting to go with a technique that is going to drive thousands of people to your site overnight, as some ads will offer, but this is not targeted traffic. That means, your numbers go up, but no one buys!

Since it’s in your best interest to attract visitors that are actually going to buy from you, it’s very important to look into keywords and select the right ones. Some people are only searching for information, but not to buy. By targeting the right keywords, you can make sure you get those searchers who are ready to buy and just need to be told where to do so.

Once you have the right keywords (if you aren’t sure where to start, consider hiring SEO professionals), organic search engine optimization should be used to build up natural links. Using iffy tactics to get traffic fast is a very bad idea. It can get you penalized by the search engines. In addition, using natural methods ensures that you will have better rankings for a longer period of time with targeted visitors, rather than a burst of unrelated traffic. Stick to clean, organic methods and you’ll enjoy long lasting results.

We thought it would be good to give you a bit more information about our new data center that we previously announced the initiated relocation of our servers to. This post will probably be quite "technical" but we think it is important to give as much details as possible so we can show the steps we have taken to secure our operating environment.

The datacenter has fully redundant systems for power and cooling and has a sophisticated exterior protection and firefighting systems by halo producer gas. We now have two different and completely physically separated data centers located in Liljeholmen and Hammarby Sjöstad, Stockholm, allowing for purely geographical redundancy. The datacenter in Liljeholmen will also receive an upgraded substations during the summer of 2010.

In our new datacenter our customers servers are put in 47U server racks. The new center is also built to handle the most frequent external risks in the operation of servers, systems and applications. The facility minimizes the risks that is related to burglary, fire, power (ex. power outages, lightning and voltage fluctuations), water damage and sabotage. 

Crystone Hammarby has fully redundant power supply through ..

.. two completely separated power supply systems, if your company's servers comes with dual Power supply, this means that your server is still working even if one of our power supplies for any reason suffer a poweroutage. The facility is fully redundant with separate A-and B-force. Either one comes with enough power to supply the entire datacenter. You can also rent a component that connects your server to A and-B supply even though there's only one power supply in the acctual server. In this datacenter, we also have a high voltage ring with its own substation, which provides feeds from two different directions into the facility.

During normal operation, power is delivered from different directions into separate substations. Electric power then goes through a separate UPS systems, which together deliver the power on to power breakdowns in the data center. Would we, for any reason have a power failure at our high-voltage loop it's backed this up by redundant batteries connected to our UPS:es. Our reserve power is supplied from two large redundant diesel generators from Volvo Penta.

The UPS and diesel generator feeds are on separate systems and are not interdependent. If there is a power failure the energy will come from the UPS batteries instead. The diesel generators are powered up to later take over the electricity supply from the UPS and batteries. And when we regain our high-voltage power supply, the two feeds, eg. Emergency and primary electronic metering, are phased out. And once we are sure that the supply of high voltage power really works the operation is returned to normal.

Load balancing (GLBP)

Companies who wish to distribute traffic among multiple servers can use our load balancing service, GLBP (Gateway Load Balancing Protocol). This means that we connect two routers to your servers that balances the load. Router A and Router B also has a master/slave- relationship, meaning as long as the master is active, the slave remains as the backup and would identify problems with the slave master, it will shortly take over the operation and thereby minimizing downtime. We also offer a variety of backup solutions delivered on a SAN from EMC.

Here is a highlight of one of our newest clients, www.pscars.com.

“This a very unique site in the way it will be handling the car buying and researching process. This site is built not only for the consumers but it gives dealers a distinct advantage as well on the type and quality of the leads they will receive. 

Consumer Side:

PScars.com is completely free to our consumers at all times.  When they come to the site, here is a brief list of what they can do or will be able to do.

·         Create a Member profile

·         Create a car profile

·         Create a finance profile

These profiles throughout the process are completed as they follow the process in Building, Researching and Comparing cars within our Configurator.  PScars.com is the first site to take the prominent feeds of 3^rd party services, and make all the information available in an easy, practical system. 

As a consumer plays in the configurator and builds their car, the system is gathering all the car details, special packages, finance options etc and then when the consumer is done building the car, they can save it to their “garage” and come back to it when they are ready to do more, or post it to our dealer network.  They remain anonymous to the dealer throughout the negotiation process, can edit and make changes to the car, work with the dealer on up sells and additional packages etc completely anonymously. 

Once the consumer is happy with the price and car, they click “confirm” – once they do this is when the dealer is charged for the lead, and is provided with the consumers contact information.

Consumers will have a member’s area, the Pscars community, linked in to all the social media sites so they can post their cars and share with friends. Receive email newsletters and announcements, and be the first to become part of the Practical Systems family of sites.

Dealer Side:

On the dealer side, we have been working with dealers getting their input and feedback on how the back end or psdealers.com side should be developed.  What tools do they need to work with us, how can we make the whole process more “practical” for them as well.

One of the best things about it, is it’s a pay for play system.  Currently dealers get 1000’s of bad leads from lead aggregators and have to weed out the poor quality leads in hopes of finding one or two that work.  With our system, they are notified when a consumer in their area posts a car, all the car details, credit scores, and trade in info, preferences, financing options etc so the lead becomes that much more qualified as all the details are already spelled out.  So it puts the consumer back in the driver’s seat so to speak, provides the dealers with a system that they will know and learn provides only quality leads, and they only pay for leads they work.

There is SO much more to what we will be including as we grow, but first we want to get phase one up and running. 

As you also see from the site, there are tons of areas for great advertising opportunities for the OEMs, major brands, independent dealers and affiliates.  When you select a brand, it takes you into a variety of customizable show rooms, with plenty of features for the dealers/brands to display commercials, downloadable PDF brochures of the cars, sale and specials etc.

On the business side, the dealers get other vendors in their arena to join their practical system, and it becomes this b2b directory again hopefully where then they build and invite people into their practical system, so through proper advertising and word of mouth, it just starts building itself and we keep adding more and more features, functionalities and markets as we grow." states Terrence Smalley of Practical Systems, LLC.

"We will be working long and hard to achieve the best results possible for Pscars.com. This will be a great opportunity to let our Organic Search Engine Optimization  efforts shine." states Andreas Linnuste, Managing Director of Crystone USA.

So Crystone would like welcome Pscars.com to our SEO community.

Earlier this March, Crystone and Microsoft launched a new collaboration on Microsoft's new Hyper-V platform for virtualization.

- Virtualization is growing fast and the opportunities are huge, "says Murat Yigit, Operations Manager, Crystone.

- Virtualization is providing opportunities such as full redundancy, ability to upgrade the performance without downtime at a much lower price than the conventional solutions available today on a broad front. We have seen that many small and medium-sized enterprises have a much better understanding of the opportunities surrounding virtualization says, Per Ahlberg, Microsoft.

- What was previously thought to be complicated and too advanced has become much easier today, "continues Per Ahlberg.

- We are very pleased that Microsoft has chosen us for this cooperation, we have a long and successful experience with Microsoft products, continues Murat Yigit. With this collaboration, we hope to build on our already good relationship. In early April, the new services will be aunched, where Crystone will offer Microsoft's entire broad repertoire of products in the virtualization platform, Hyper-V. For this project we have bought into a very powerful hardware, we also invested in our new and ultramodern server hall in Hammarbyhamnen.

- Microsoft's goal has been to find a supplier of Hyper-V in Sweden, which has both the technical maturity and good quality of deployment for our platform, Crystone meets all these requirements, "says a satisfied Sofia Skötte, Microsoft.

There are entire books written on SEO, including organic search engine optimization. Unfortunately, the majority of business websites have yet to implement the techniques, despite the fact that they are very effective. The search engines love good, clean SEO, but still, many people either avoid it completely, or they opt for black hat techniques that cause problems down the road.

It’s a good idea to look at white hat SEO if you want long lasting results and to stay on the good side of the search engines. Here are three excellent methods of doing just that.

1. Article marketing is one of the most overlooked methods of building links. It’s quite simple, you take articles written with your keywords and a link back to your site and submit them to a number of article directories. Not only do the directories themselves offer a link back to the site this way, but other site owners and bloggers can then use the article, with the link intact, on their own sites, increasing the number of links you have.

2. Content Delivery via a blog. Blogs are infinitely valuable when it comes to getting Google's attention. With regularly updated content, your site will be ranked higher and pages indexed much faster.

3. On page optimization is also very important. While having plenty of great backlinks is good, the website itself also needs to contain your keywords, as well as have great content to keep visitors interested.

So remember there are many ways to get your site to rank high in the search engines, but making sure to sick to white hat SEO practices will get you lasting results and keep you in the good graces with the search engines.

We have signed an agreement for the new server hall in Stockholm following the blackout that occurred on the 11th of March. This weekend was the first move of several planned. The decision to move the hall was already in place following the cooling failure that occurred on August 28, 2009.

"The blackout that hit the server hall in Liljeholmen last Thursday was what sped up our planned relocation. “says Murat Yigit, Head of Operations.

The new server hall, which has just been newly built, has a double and completely separate power supply, redundant networks, and extinguishing systems. Also the cooling corridors between the racks makes the cooling more efficient.

Crystone now has two server halls in Stockholm and a unique position to offer full redundancy through these.

"It is important for us to show all of our customers, that through our actions, we are actively taking charge of any situations." continues Murat Yigit.

Hotel website optimization is probably one of the most important elements of hotel marketing in these times. More and more people are using the internet to find products and services and this where Search Engine Optimization (SEO) really shines. SEO helps bring users looking for your products or offerings directly to you via a relevant keyword search.

For example, if someone lives in Miami and wants to spend 5 nights in New York at a five-star hotel, where is the first place they will look? I would dare to say that most people will jump on Google, Yahoo, or Bing to research hotels and then find one that fits their needs. Research proves this, so by that theory you must be ranked at the top of search engines if you are going to gain an edge over your competition and boost your revenue.

There are many elements that make up an effective SEO campaign for a hotel or any type of business. You can't simply devise a formula to use and be on top over night. SEO takes time and patience and involves ongoing methods that will get your hotel or business noticed. The algorithms for the search engines are ever changing; you need to make sure your efforts are consistent so that you always remain on top. To truly get the most out of your SEO campaign, hire a professional SEO company that will handle all your online marketing, while you take care of running your hotel.

We want to highlight the most important things we have, our customers, and thus begins an interview series dedicated to just these. First up is Robin Larsson, CEO of gambling company NoiQ.com , which we are helping with organic search engine optimization and online marketing.

Name: Robin Larsson
Lives: Madliena, Malta
Born: Town, Sweden

What is NoiQ and what are your duties?
We provide games on the internet within Poker, casino and sportsbetting. My job consists mainly of keeping the movement together, and will review all options for expansion of the company.

What is a typical day at NoiQ?
An ordinary day at NoiQ is that we work largely with two different parts. One part is to maintain our current players with the support and VIP services, while the second part is working more with the recruitment of new players.

You recently launched your new website, what are your expectations for this?
With our new website we wanted to simplify navigation between our various products significantly. We expect to have a larger spread between the products, and increase the turnover of the casino and sports betting.

How do you think it has been so far to work  with Crystone, which is your SEO provider?
It has worked very well and has been very easy to work with Crystone, which is our SEO provider!

Have we so far lived up to your expectations?
Crystone has certainly lived up to our expectations and we look forward to a long partnership.

We previously wrote on our blog about the domain auction for Haiti that was held by MissDomain after the initiative of Internet Sweden a domain auction. Sales were passed on in full to help the victims of the earthquake disaster in Haiti.

The auction generated around 10 012 EUR (approx .$ 13,600 USD), a total of 217 domains were donated to the auction and 73 were sold. The most expensive domain was IJ.se that went for 2350 EUR (approx $3,200 USD).

Crystone's own donation, webhotell.com, was the domain that generated the largest number of unique bids and the final price ended up at an impressive 900 EUR (about $1,230 USD), which resulted in a bronze place among the domains that were sold.

Here we have listed the 10 most expensive domains:

1 IJ.se 2350 EUR
2 forsakringar.nu 1100 EUR
3 webhotell.com 900 EUR
4 prylar.nu 850 EUR
5 uthyres.nu 850 EUR
6 skidor.nu 800 EUR
7 festlokaler.nu EUR 325
8 bytjobb.nu 225 EUR
9 idol.nu 190 EUR
10 tippa.nu 176 EUR

When looking for an SEO company to help give your business a boost, you really have to be careful. There are a lot of SEO scams out there that take your money and give 0 results. That’s why Pay for Performance SEO is such a good idea.

This service allows businesses to really get results from their SEO. In fact, you only pay if it works! When your company begins to get ranked in top search engines, such as Google,Yahoo!, and Bing then you’ll pay a monthly fee based on how many rankings you get. If the SEO company doesn’t manage to get you onto that first page, then you don’t have to pay.

No one can guarantee you a specific result, but if you don’t have to pay unless you are actually seeing results, then you aren’t wasting money. Since there are a number of companies that promise the number one place in Google, yet fail to deliver once you’ve paid or get your site ranked for a non-existent phrase, it really pays to look for the  Pay for Performance SEO option.

You are in business to make money, so why throw it away on organic search engine optimization that doesn’t work? Stick to tried and true methods and reliable companies that offer pay for performance as an option and you will end up with far better results.

These days, any business website that doesn’t use organic search engine optimization methods has very little hope of making it into the search results. You need strategically placed keywords throughout the site, of course, but that is often not enough. Real SEO involves far more than merely content, though that is a large part of it.

Unfortunately, it can take a very long time to learn how to optimize your site correctly. During this process, you’ll find that you can make quite a few mistakes, or you could even end up using techniques that aren’t exactly by the guidelines, thereby causing problems later on and possibly destroying your rankings. That’s why many people choose to outsource SEO to a reputable SEO company.

By hiring experts to do your search engine optimization for you, your business site will get better rankings faster than if you try to learn to do everything yourself. An SEO firm will already have the experience and knowledge necessary to work more effectively on your projects. This is a huge benefit and well worth paying for. It also frees you up to attend to more important matters in your company. Every business owner has other areas that they need to deal with, so turn the SEO over to the experts and focus on the areas of your business that only you can do.

Take your time and find a company that has the necessary experience in SEO, since many people start up businesses without having much practical experience. A company that offers search engine optimization and has the experience to back it up can be gold. Particularly if they offer affordable prices or even Pay for Performance SEO pricing.

Many businesses start off by designing their own websites and then try to do their own search engine optimization, as well. This rarely works as planned. It can take years to learn what you need in order to successfully integrate Organic Search Engine Optimization into your site. In other words, you can waste a lot of time learning and working on your site and never get the results you want.

An SEO company, if they’re good, will be able to set you up quickly and easily. They will look at what your site already has, then let you know just what can be done to improve  your search engine rankings. After all this is what they focus on, so hand the reins over to the SEO company and they can take over, changing your site as necessary and providing other SEO services, such as article marketing, blog writing, and link building. There are many methods of boosting your ranking on the search engines and chances are the professionals know more about the various methods than you do.

Letting someone else take over this aspect of your business means you are free to focus on other areas that only you can do. SEO experts will be able to work far faster and more effectively than you can on your own, which means you will see results much faster. If you’re serious about running a successful business, you need to look at outsourcing the parts of your business that others can do faster and better and SEO is one of these tasks.

With Pay for Performance SEO, businesses only pay for results. However, it’s vital that you know how the SEO firm you hire is getting those results. In search engine marketing, there are two main types of techniques used, white hat and black hat.

White hat methods are those that essentially provide the visitor and search engines with legitimate information for organic search engine optimization. These include article marketing, blogging, etc. Essentially, your keywords are used naturally in content that is spread across the internet, with relevant links back to your website or blog. This is acceptable by all search engines and isn’t cheating, it also helps establish your company as a useful source of information and draws clients in.

Black hat marketing, on the other hand, is cheating the system and using methods that trick the search engines into thinking that your site is valuable enough to be ranked in the top 10 results. These include invisible text and keyword stuffing, or other techniques that are not permitted and can get you in trouble. While these techniques usually do see short term results, they rarely last long, since the search engines are constantly changing their algorithms to avoid spammers and cheaters. Some Pay for Performance companies use these low techniques to get you results so you will pay them and then they leave you to take the fall.

For long term, stable results, look for companies that offers white hat SEO techniques. They should be able to tell you how they are going to get search engine results for you and these should be acceptable tactics, such as article marketing and  on-page optimization. Pay for Performance is a great way to go if you are on a tight budget and can’t afford to throw away your advertising dollars, but you should also have a good idea of just how those results are being achieved.

Finding a search engine optimization service that is reputable and does a great job can be a challenge these days. There are a number of companies that are not run by experts at all, but merely people who have a basic ability in SEO. When it comes to your business, you want only the best, so take the time to find a company that is going to do a good job of your SEO. Not sure what to look for? Here are three traits that a great SEO firm will have.

1. Rapid response time. While they may be booked for a while, a team that responds to your questions in a timely manner is likely going to do a good job for you. Keep in mind that they will have work hours, but if they respond to you within two work days, you can rest assured that their customer service is good and you will be treated well.

2. Multiple services. Good search engine optimization companies offer not only a site makeover, but other methods of improving your search engine ranking. Look for a firm that will help you with blog writing, linkbuilding and article writing. This means you get everything in one place and don’t need to worry about hiring your own writers and submitting articles to directories, etc. It will all be taken care of for you.

3. Experience. You definitely want a company with experience under their belt. Does that mean you should look for an SEO firm that has been around for 5 years? Not necessarily. It does mean, however, that you need to make sure that the people who run it have been in the business for a while and understand just what is needed. They should have a finger on the pulse of the search engines, knowing what the best methods of optimizing your site are and be able to implement those rapidly.

There are a number of SEO firms out there, but if you want a very good one that will give you the best value for your money. Organic search engine optimization  is something that is usually best done by someone who knows what they are doing and can rapidly get you the results you need.

We have at the year end of 2009 completed the sale of our Norwegian operation to FS data. The reason for selling is that we want to invest and grow in our other markets, primarily Sweden, USA and Turkey, and we are through this sale gain both capital and other resources to do so in an even greater extent than we do today. 

For Crystone AB, Crystone LLC and Hostley customers this means, of course, no change at all. And to our Norwegian customers, there will be no change in existing systems and server structure in the near future, it will be business as usual. 

The Domain Auction Site, MissDomain.com, announced a few days ago that they would be holding a domain auction. This is following the initiative and idea from InternetSweden.se, a domain auction where the sales go to help the victims of the earthquake disaster in Haiti. A prerequisite for this success is obvious and that there are buyers who are interested in the domains in the auction, but also to donate some domains that can be auctioned.

Crystone has therefore chosen to donate nine domains to the auction. Among these are names that domanparkering.se, windowstekniker.se and but.se but the domain that stands out most, and probably has the highest potential value is probably webhotell.com.

Over half of all business websites were designed to attract and sell to the customer, with little or no thought to organic search engine optimization. That means that the majority of business websites are not drawing the traffic they should be from search engines. While word of mouth is great, as is having traffic from other sites recommending you, there’s still no real substitute for being found in the top rankings on Google or one of the other popular search engines.

Often there are just a few simple changes that can be made in order to turn your existing website into one that will attract the search engine spiders while still bringing in people. In fact, when done correctly, your site will draw very targeted traffic, people who are looking to buy what you’re selling. It will also sell them on your product. Essentially, your site needs to be in two different languages, that of the search engines, and that of people who visit it. Just one or the other will result in low conversion rates and sales.

To ensure the best of both worlds, it’s a good idea to look for a professional SEO team that will be able to take your existing website and improve it, making it work for both search engines and people.

Make sure to use organic search engine optimization methods if you want your website to rise in the rankings and stay there. The methods that promise fast traffic are almost always a bad idea, since they could get your site removed from the rankings completely. Stick to clean SEO and natural appearing linkbuilding and you can’t go wrong.

If you spend any time researching SEO, you’ll quickly find that organic search engine optimization is the best way to go. There are dozens of other methods that can be used to boost your traffic quickly and while some are legit, such as Pay Per Click management, nothing beats real SEO, with strategically placed keywords and links for boosting your website. But why is that?

The entire purpose of search engines is to provide useful information to the searcher. Since search engines aren’t human, there are algorithms that determine what is useful or not. The best sites get moved to the top of the stack. This isn’t always true, of course, since people figure out how to trick the search engines. Google, Yahoo! and Bing are all on the lookout for this, however, and are constantly changing things up to ensure that only the best and most useful websites rise to the top.

While no one can ever know for sure just how the search engines work, we do know that getting backlinks is very valuable because it helps to determine if a site is worthy of attention or not. Organic search engine techniques like article writing can be quite useful for getting those backlinks build up.

If you are going to outsource, make sure you look for a company that will use "white hat" organic search engine optimization, as opposed to less acceptable methods. They should work on your website to get it into the search engine results. It’s an ongoing process and can take time. Rarely do these things happen overnight, but with careful planning and execution, your business site can be the first thing people see when they search for your keywords.

Pay for Performance SEO means you only pay the SEO company that you hire if they get you the results that are agreed on beforehand. There aren’t many companies that will do this, since it means they lose out if you don’t see results. And you can bet that the ones which do offer this option are going to be very, very good at what they do, or they would lose money.

Just what should you look for in a pay for performance company? The first thing is to find out just what they are offering. What are the results that you should expect? Will you pay a one time fee or a monthly fee? In many cases, it’s in your benefit to go with a monthly payment, since that means the company will continue working to keep you in those top results.

Make sure you find out just what you will be paying, as well. You should be able to get a proposal from the company that will outline everything. Read it over carefully, because if they get the best results, you’ll need to pay.

Find out what the company does to get these results. You should look for organic SEO, white hat techniques only. These include things such as article marketing and blog posts which will boost rankings naturally, as opposed to using unacceptable methods that may work for a short time, but eventually be banned from the search engines.

You want a quality company, so one that not only offers pay for performance SEO as an option, but one that offers white hat SEO techniques. You should also look for a company that can help you improve search engine optimization on your website, as well as provide offsite optimization.

There are many number of SEO techniques available, but many of them will only end up causing problems or getting your site penalized. Unlike these “black hat” techniques, organic search engine optimization allows you to build up a steady flow of traffic through natural means. These aren’t paid ads, so you won’t be wasting any money.

Organic search engine optimization involves tweaking a website to make it more search engine friendly, as well as other methods of building up natural links through videos, articles and other methods. These techniques help build your reputation with the search engines, since they prefer natural linkage. Rather than paid links or large numbers of identical links that point to the same page all in a short time period, this technique relies on slowly building up links to move your site up through the rankings for your top keywords. It’s not a process that happens overnight, but it is very effective in bringing in highly targeted traffic in the long run.

Most businesses find that rather than try to maintain a long term, regular campaign, they are better off outsourcing. An established SEO firm that uses organic search engine optimization will be able to take over this rather tedious part of SEO for you. Experts will be able to get things done faster and more efficiently, as well. It’s a good way to go if you want natural links that the search engines like and to build your online reputation slowly but surely.

The Pay for Performance SEO option is a great opportunity to only pay for actual results. Most SEO companies wouldn’t dream of offering this kind of a deal, but there are some very good reasons to seek out the ones that do.

1. Don’t waste money. It’s easy to spend a lot without ever seeing results when it comes to search engine optimization, but you can avoid that problem with this payment option. Wait until you can actually see your business site ranked on that first page of Google, Yahoo! and Bing, then pay.

2. Avoid scams. Unfortunately, many so called organic search engine optimization companies aren’t legit at all. They will take your money, but give very little in return. They will point out the obvious . . . no one can guarantee first page ranking, as a way to excuse their lack of proper work. However, if you select a company that only charges you according to what they accomplish, you won’t be scammed.

3. Test the company. Most SEO companies offer a range of services, so if you find a good one, you’ll be able to use them for a range of tasks. Apart from the obvious search engine optimization, you can hire them to run your blog, do monthly article marketing, etc. The best way to decide if you want to use a company is to first test them out and doing that without having to pay until you know that they do a good job.

There are many reasons to use a Pay for Performance SEO company. Finding out just how they work and whether or not the company is honest is a very big reason, but you will also appreciate being able to see the results before paying. Since not many companies offer this option, make sure you look for one that does.

There are entire books written on SEO, including organic search engine optimization. Unfortunately, the majority of business websites have yet to implement the techniques, despite the fact that they are very effective. The search engines love good, clean SEO, but still, many people either avoid it completely, or they opt for black hat techniques that cause problems down the road.

It's a good idea to look at organic search engine optimization if you want long lasting results and to stay on the good side of the search engines. Here are three excellent methods of doing just that.

1. Article marketing is one of the most overlooked methods of building links. It's quite simple, you take articles written with your keywords and a link back to your site and submit them to a number of article directories. Not only do the directories themselves offer a link back to the site this way, but other site owners and bloggers can then use the article, with the link intact, on their own sites, increasing the number of links you have pointing at your website.

2. Videos are very popular these days and can also be used to create natural links back to your website, using your keywords as anchor text. A well done video that is designed to reach a very specific market can go viral and be spread across the internet in no time. When optimizing your videos and submitting them to websites like YouTube.com, utlizing text links in the video description is a good way to boost your SEO.

3. On site optimization is also quite important. While having plenty of great backlinks is good, the website itself also needs to contain your keywords, as well as have great content to keep visitors interested.

With organic search engine optimization, you can expect to see better search engine rankings that are easier to maintain than those obtained with black hat methods. It's well worth the extra effort.

New search ad formats for Google AdWords were recently introduced to provide a more informative and richer search result to Google AdWords researchers. New search result formats will include maps, images,  videos and more.

Some of the new ad formats include visual elements. For example search results for movie releases may display an ad with a screen capture of the movie trailer.

The AdWords team has been developing these new ad formats and testing them to provide a better ad search experience to online shoppers.

Have you ever uploaded a video to YouTube with hopes of your video attracting lots of attention and garnering enough organic search engine optimization traffic to help you earn a nice chunk of cash, but after several weeks your video doesn't seem to be attracting much attention at all?

Well Google has a solution for that now. About a year ago Google announced launched a program within AdWords called Promoted Videos as a search advertising program on YouTube. This allowed anyone who creates and uploads video content to drive viewership of their videos by targeting hundreds of millions of searches that happen on YouTube every day.

Google has been working diligently on broadening the reach of Promoted Videos by making those videos appear on Google's search results, the YouTube home page and recently across the AdSense network too.

As a result the Promoted Videos program is now driving millions of video views per week.

Google wants to make it easier for advertisers to use the medium of video to reach out to their target audience. Starting today you can buy Promoted Videos directly from within your AdWords account.

According to Google "any AdWords advertiser with video content — from a small business looking to promote a product, to a movie studio premiering a new trailer — can use Promoted Videos to make sure their videos find a larger audience."

Promoted Videos are currently available in Canada, the U.K., France, Italy, Germany, Spain and the Netherlands.

Google Wave, an online, real time collaboration and communication application, is going live to approximately 100,000 beta testers today. If you have requested a beta invitation then don't expect to receive your invitation until late today according to Stephanie Hannon, co-founder of Google Wave. Stephanie tweeted at about 10:30 AM Eastern this morning that invitations would be delayed because the support staff for Google Wave is located in Sydney, Australia and they want to be awake when all of those beta testers start using Google Wave.

According to Google, a wave is equal parts conversation and document. What that means is that folks can communicate and work together with richly formatted text, videos, photos, maps and lots more.

Furthermore, a wave is shared. Any person participating can reply anywhere within the message. They can also edit the content and add participants at any point in the process too. If you as a participant come late to the party you can use a playback feature that lets you rewind the wave to see who said what and when.

Google also says that a wave is live. This means that data that you are contributing is being transmitted as you type it. People participating on the wave can have faster conversations, interact with extensions and see edits in real-time.

The application possibilities for marketing your products and services through Google Wave are not yet clear but we can reasonably assume that if Wave is a success, which is likely, then there may be some new opportunities open up for extending your reach to more prospective customers across the web with organic search engine optimization.

Google has a beta version of a new keyword tool available in the AdWords console. To get to it( if you are currently using Adwords), login to adwords.google.com, go to a campaign, click on opportunities (if you have that tab), then on the left bar, click on keyword tool. A “beta” link should be available for you to click on in the top paragraph.

The keyword tool integrates some of the other tools that Google has been releasing. It links to the Google Insights for Search tool and it brings in data from industry segments. It also gives more advanced break down of filter options,  showing country specific data, mobile data, setting your own CPC prices, allows you to add keyword filters, you can even filter by industry category, break out by word and filter by match type. This tool seems quite interesting but only time will tell if this updated version will be as useful to Pay Per Click Management companies, organic search engine optimization firms and individual users.

Video search engine optimization and marketing is a powerful medium of distributing content. Google and many other search engines are now showing video listings in their search results. Now more than ever before it's vital that you learn how to optimize your videos to rank high.

To generate traffic from your videos you need to focus on creating high quality "how-to" videos which create the need for the visitor to visit your site to get the complete solution which they are looking for. Take the time to produce good quality videos. When we talk about video quality we are referring of course to the resolution of your videos, but were also referring to the actual content of your videos. The content of your video needs to be extremely valuable and must provide a fantastic benefit to the viewer.

Analyze other videos in your market. Find what others are doing with success and emulate them without ripping them off.

YouTube.com is the dominant video engine and has the largest user base, so it's a great idea to upload your videos to YouTube.com.

To properly optimize your videos for high rankings you need to use your primary keyword or phrase in the video title. Your video title also needs to be benefit driven. You want to pique peoples interest when they read your video title, as the title will be displayed where ever your video ranks in Google or YouTube's search results. Write your main keyword phrase into the video description and ensure that your description is written with proper grammar so that it makes sense. Do not stuff your video description with keywords. Use 5 to 6 keyword phrases relevant to your video within the tags section when uploading your video to YouTube.com. If you are submitting your video to multiple video engines or video hosting websites do not use the same video title. Write completely unique titles for each place on the web that you upload your video.

Ensure that you have a clear call to action at the end of your video and incentivize people to visit your website after watching your video. Embed your domain name or website address right into the video just like you would watermark a photo.

Benefit from the YouTube.com community features, reach out to your audience through your opt-in email subscribers if you have any and ask for community support, vote it up, add a comment, Digg it, make it a favourite etc.

Link to your videos to improve their rankings, vary the anchor text using your targeted keyword phrases within the anchor text. Consider linking to your videos from articles that you've distributed across the web.

More and more site owners that are savvy about organic search engine optimization are concerned that they might get penalized accidentally because of duplicate content on their websites. If you run mirror sites, will search engines ban you? If you have listings that are similar in nature, is that an issue? What happens if you syndicate content through RSS and feeds? Will other sites be considered the "real" site and rob you of a rightful place in the search results?

Google is very concerned about content duplication. On August 12th, 2009 Greg Grothaus, a member of Google's Search Quality Team, gave a talk at Search Engine Strategies (SES) San Jose about duplicate content and hosting duplicate content on multiple domains.

Google has published a video about the talk on the Google Webmaster Central YouTube Channel. We have embedded the video below for you.

Don't start out your link building campaign by acquiring incoming links too fast. That will certainly lead to Google taking notice and devaluing those links you've worked so hard to acquire.

Start by submitting to trusted web directories such as the Yahoo! Directory and to Business.com. Follow up with submissions to some of the smaller but still valued directories.

Links pointing to your website are always more important when they are within content, a part of a paragraph of text, as opposed to being placed in the footer of a page or within a lengthy bulleted list.

The anchor text of your incoming links should include a broad combination of keyword phrases and not just the keyword phrases that you are targeting to achieve rankings for. In fact, no more than 10% of the links you have incoming should be using your targeted keyword phrase as anchor text.

It's very important that incoming links to your website com from not only relevant themes and relevant web pages but that the words which surround your link also be relevant too.

And last but not least, do not just focus on building incoming links pointing to your home page, also build incoming links that point to relevant sub pages on your website too.

Search Engine Rankings have always been a valued success measurement in SEO. After all, it's easy to monitor and it appears to be the bee all end all for some people. However, if you really want to measure the effectiveness of your SEO campaign, stop obsessing about rankings and start looking at the conversions and search volumes for those keywords.

Companies must now look at changing the focus of their expectations from rankings on a single keyword, which they feel is the most relevant, to looking outside the box and understanding the value of search volume and conversions for keywords they may have never considered. For example if your have a keyword such as “dazzling website design” which has a competition of around 209,000 and a search volume of 0, then obviously if you are ranked in the number 1 spot on Google it will make no difference since no one searches for that keyword.

Your keyword choices for SEO need to be considered very carefully. If you truly have a good search engine optimization company then they will have shown you search volume, competition, and your ranking probability. If they haven’t and claim they can get you the number one spot for a particularly cheap price then ask yourself “How is this particular keyword going to help my business”. If there is on one searching for that keyword then the answer will be “not at all”.

Everyone by now is probably aware of the deal between Microsoft and Yahoo that has littered the headlines this summer.  Well in case you aren’t then let me elaborate. Bing is to take over Yahoo search, in terms of algorithmic ranking. Basically Bing will be handling the back-end, while Yahoo will be handling the front-end design of the new Yahoo Search. All this should be happening next year sometime. So the next question is, “How will this affect my SEO?”

With Bing taking over Yahoo Search, SEO’s and webmasters alike are going to need to evaluate their sites in regards to optimizing for Bing. Optimizing for Bing should be a standard for search engine optimization companies, seeing that they are still one of the “big 3”, those who see a good deal of traffic from Yahoo Search, are going to want to give pay close attention to this.

The word on the web is that it doesn't matter if you rank well in Yahoo now (at least it won't matter when the change comes), if you don't rank well in Bing you may see a decrease in rankings. If you're ranked in position 1 for your keywords in Yahoo, but you're on the 8th page in Bing then you've got some work to do.

There are some differences between Google and Bing, but Microsoft's stance on SEO isn't all that different than Google's. There are different algorithms, but both like quality, relevant links and good content. In fact, if you've optimized for MSN in the past, you will be glad to know that Bing is not that different.

According to Microsoft’s Bing white paper for webmasters "There have been no major changes to the MSNBot crawler during the upgrade to Bing," "However, the Bing team is continuously refining and improving our crawling and indexing abilities. Note that the bot name hasn't changed. It will still show up in the web server access logs as MSNBot."

Do yourself a favor and read that white paper and you would also do well to make sure your sites are listed with Bing Webmaster Tools. You may even want to increase your paid budget, just to circumvent any lost organic traffic in the transition period.

If you are blogging for the purpose of achieving high search engine rankings but your efforts have so far been in vain then maybe it's time you thought about why you are blogging in the first place and what needs to change about the blog writng style in which you write your blog posts?

If you are rambling on within your blog posts using scattered thoughts and not putting across clear concepts then you're likely confusing your visitors and you're not doing yourself any favours with the search engines either and perhaps you need to change blog writing styles.

Relevancy is the Key to Higher Rankings

The search engines almost always give preferential rankings to website's that present their content in a manner which is relevant to the topic or general theme of the overall website itself. If you have a blog that is primarily related to auto transport services and one afternoon you decide to upload a post about growing tomato's in your garden, then you can't very well expect your post about tomato's to be ranked very highly for keywords related to tomato's unless you are using very obscure long tail keywords in your post.

Ask yourself the following:

·         What do I love?

·         What am I really good at doing?

·         What do I have to say?

Now think about the keywords that users will type, then include them naturally in your posts:

·         Automobile Shipping

·         Motorcycle Shipping

·         Vehicle Transporting

·         Yacht/Boat Transportation

Those are all relevant to the field of automotive transport. Now you're developing a theme for your blog!

Don't forget to use ALT attributes within your images (3-4 relevant words) if you choose to use images within your blog posts. Remember that you can further maximize your search engine optimization with image and video search too by embedding both of those media formats into your blog posts.

Around every two years, SEOmoz puts out a report of Search Engine Ranking Factors based on survey findings from 100 of the industry's top SEO minds. This year around 72 of them participated in the data gathering process and answering of survey questions. Here's a summary of the results.

According to the SEOs surveyed by SEOmoz, the following are the most important ranking factors; I have only included the ones that are rated from very high importance to moderate importance and very high value to moderate value.

On-Page, Keyword-Specific

1. Keyword(s) in the title tag.
2. Keyword(s) used as the first word(s) in the title tag.
3. Keyword(s) in the root domain.
4. Keyword(s) used in the H1 headline tag.
5. Keyword(s) used in Internal Link Anchor Text on the Page
6. Keyword(s) used in External Link Anchor Text on the Page
7. Keyword(s) used as the First Word(s) in the H1 Tag
8. Keyword(s) used in the First 50-100 Words in HTML on the Page

On-Page, Non-Keyword

1. Unique, relevant content.
2. "Freshness" of the page (eg. how recently it was published).

Effectiveness of Link Building Tactics for SEO

1. Linkbait + Viral Content Creation
2. Blogging and Engagement with the Blogosphere
3. Classic “Create Valuable Content” Strategies w/o Promotional Marketing
4. Public Relations (beyond just press release publication) 

Like most things, obtaining great SERPs is not a cookie cutter formula; if it was, anybody could be successful at it. There are many factors to consider, all depending on the vertical you're in, the keywords you're targeting and the amount of competition you face. There are many different SEO factors that may play more or less of a role in your websites’ specific optimization needs.

The search engines can change their algorithms at any time so even if you're doing everything right today, you can’t be assured that tomorrow hold the same. The best thing to do is to have a search engine optimization firm at your disposal that will monitor your search results and that strives to keep you on top the search engines.

Google recently unveiled a new Image Search results page for Android, iPhone, and iPod Touch in the US, the UK, and Japan. This new and improved layout features up to 20 images on a single results page, this now allows users to quickly get the details for the images that are of interest to them. Among the things you can do are: see a larger thumbnail, visit the web page containing the image, or view the image by itself in full size. In addition, the new results page also supports the so called “search-by-style” filters, which allows users to restrict search results to people’s faces, clipart, line drawings, or photo content.

Earlier this year, Google unveiled a new Image Search results page for Android, iPhone, and iPod Touch in the US, the UK, and Japan. This new and improved layout featured up to 20 images on a single results page, this now allows users to quickly get the details for the images that are of interest to them. Some of the new features are: see a larger thumbnail, visit the web page containing the image, view the image by itself in full size, and navigate the search results using "next" and "previous" links. In addition, the new results page also supports the “search-by-style” filters, which allows users to restrict search results to people’s faces, clipart, line drawings, or photo content.

Since then, they have unveiled a new format to iPhone and Android in 28 countries. Now, the new Image Search results pages are also available for most other phones and is available in 38 languages.

We all know that local search engine optimization has been an industry-accepted practice for quite some time now, and that local business owners want a way to benefit from it. But are SEO companies actively practicing this?  

First let’s define what local search engine optimization is. For those in the search engine optimization field, this means optimizing sites to be ranked high for localized search queries. For those who aren’t it means getting your website to come up in the search engines when people use GEO targeted keywords to find local businesses. For example if you have a local pet sitting business in Fort Lauderdale then most of your customers will be people living in the Fort Lauderdale area that are in need of pet sitting services. With regular search engine optimization you probably would optimize your site for keywords such as "pet sitters". But with local search engine optimization you would go after keywords such as "pet sitters Fort Lauderdale". This keyword phrase is far more specific to your business and will generate more targeted customers in your area.

So how does local SEO work? It is just like standard SEO, where relevant and compelling content is crucial. You must make sure that the content for your users is well-written and not just stuffed full of keywords. The next thing that is very important is making sure that proper local keyword research is done. Not all keywords have the search volume necessary for optimization, meaning if no one searches for that word do you really care if you come up in the number 1 spot?

Below are the benefits to local search engine optimization:

Higher search-engine rankings: Competition will be less for the local keyword phrases which means you will see your ranking move up faster
Higher conversion rates: Using the local keyword phrase your visitors are looking for, the website traffic you get is much more targeted
Make more money: Your earnings potential is higher when you use local search engine traffic because people who come to you are more serious about your product, service or information.

Small local businesses generally have smaller marketing budgets. If they're going to sacrifice a penny of that budget for optimization of their site, they want to know they're getting their money's worth and local search engine optimization is the way to get it for them.